Most donor commerce is inspired by compelling content. At Big River, we believe it should be possible for nontechnical users to create pages that come alive with exciting text, engaging images and captivating video. Now, it’s easier than ever to add this content to your pages. Big River is pleased to announce the release of an enhanced web …
If you’ve been enjoying #primedayfail tweets as much as I have, it may be hard to think back 48 hours, but let’s try. Really, Amazon’s “Prime Day” was a genius idea, poorly executed. There are some great lessons to be learned here for nonprofit member organizations. As it approached its 20th birthday, Amazon was …
If you are responsible for promoting your nonprofit on Facebook, you crave likes and follows. You want your status to go viral so you can connect with a broader audience. But how do you do that? What should you post? It can help to consider the types of content that garner a lot of shares and likes. …
#GivingTuesday is a quick sprint, but if you want to make the most of it, you need to start getting ready now. You don’t want to sink too much time and too many resources into the 24 hour campaign, but a little strategic planning and a dash of creativity can help you bring in end …
Guest Post By Joe Garecht Joe is the founder of The Fundraising Authority and Smart Political Fundraising. He has authored several books on fundraising, including How to Raise More Money for Any Non-Profit, and has consulted with organizations worldwide to help them supercharge their fundraising potential. ********** Did you know that over two-thirds of all …
What if there was a guru who could show you how to engage current donors, acquire new donors, and get your brand in front of huge numbers of prospects? There is…her name is Taylor Swift. (You may have heard of her). “What does she know about fundraising?” you ask. The answer: she has built …
Whether you run a raffle in conjunction with a fundraising event, or as a stand-alone effort, the key to successful ticket sales is quality prizes. Of course, you can always offer cash prizes, but you should be able to secure in-kind donations for your prizes so the money from ticket sales can go entirely to …
Day to day, we are all confronted with scenarios that require us to consider options and choose an ethical path. Unfortunately, that path is not always clearly marked. Tech4Good Cleveland recently gathered to discuss a few ethics questions. Questions/scenarios were posed by various nonprofit technology & fundraising professionals; we discussed them as a group and …
It is universally acknowledged that growing your email list is a critical part of online fundraising. Having a good email list gives you a means to build relationships with your supporters, send nuanced messages to various segments of your audience, and ultimately raise more money. In this post, we’ll examine one simple way to help …
“I’m a new nonprofit just beginning to fundraise. Where do I start?” We hear this over and over again from our startup nonprofit clients. New nonprofits have dual goals: Raise Money, Raise Awareness. They want to build a donor database and let the community know who they are and what …