Subscription Manifesto for Nonprofit Organizations

We live in a world that increasingly embraces a subscription economy.   Rather than initiating a purchase and accepting transfer of goods at point of sale, more and more people are happy to commit to...

Peer-to-Peer Fundraising: Leverage Social Pressure

The first online peer-to-peer fundraising site, ArtistShare, appeared in 2003 and was designed to give supportive fans a way to financially support an artist’s work in return for an insider’s look at...

Learn When to Use JPEG, GIF, or PNG with This Graphic

  Here’s a great summary from LifeHacker on when to use which image type on the web:...

Are You Making The Most Of Your Annual Appeal?

  Fundraising professionals generally recognize James Greenfield’s finding that average fundraising cost per dollar raised is $0.20  (Fund-Raising: Evaluating and Managing the Fund...

Fundraising With Mobile Apps

  More and more nonprofit organizations are developing mobile apps to engage constituents digitally.   Museums are sharing their collections and enabling self-guided tours. Parks and monuments...

Donation Pages That Pack A Punch!

I went looking for great donation pages designed with an audience in mind and featuring well-packaged asks.  Here are a few of the best I found.   OXFAM Audience:  Those who want to help...