eCommerce Insights for Nonprofit Websites

Bloomua / Shutterstock.com   You have a pretty website. You make the online “ask” specific. You share success stories so donors can see the impact of their gifts. This is a great start. Next...

Don’t get dumped by your donors!

Reports regarding abandonment of nonprofit donation pages are startling. DonationPay reports an average donation page bounce rate of 67%, and npENGAGE   says the range for donation form abandonment on...

Creating Sustainable & Self-Perpetuating Fundraising in the age of the Millennial donor:

The Challenge   Recruiting and retaining students (future funders) is an increasingly competitive endeavor in today’s higher education environment. Endowments are shrinking, funding at the local...

The Nuts & Bolts of a Targeted Appeal

There are abundant articles and blogs about the importance of making targeted appeals and letting donors know what their contributions have accomplished. Unfortunately, there seems to be a dearth of...

Big River Sponsors Cleveland National Philanthropy Day Event – Nov. 1st, Westlake OH

National Philanthropy Day is set aside to recognize the contributions of philanthropic organizations and the volunteers, donors, and nonprofit professionals who work day in and day out to make the...

Mobile Donors and Responsive Design

You’ve read enough articles to know that online and mobile presence is an essential element of your future fundraising campaigns.  It’s not enough to put up a web page and collect donations via...